Well-known figures allegedly advertise lucrative investment offers. They claim to have earned a lot of money in a very short time with these offers.
These fraudulent articles are distributed via email, as well as through advertising networks. It is often difficult to
recognise that an article is in fact a dubious advertisement and not a genuine newspaper article. Dubious
players try to build up a good reputation for their fraudulent offers, or at least to place some good reviews. There
are many variants (e.g. fake interviews with Frank Elstner or Roger Federer). Some of these websites also refer
to the TV show "Dragons' Den".